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Randy Wilson
DSD Law Site Solutions
Category Archives: legal marketing
Generating Revenue Through Legal Insurance
This post is about signing up as a attorney for a legal insurance company. It does a good job of not overselling the value of establishing such a relationship but makes the point that its a way guarantee a relatively … Continue reading
Understand Your Client’s Business NOT Just Legal Issues
This list of business development activities is a good one but incomplete in my view. The last item gets close but still misses the mark. ““Reading non-law, business management books and understanding the business side of law.” Learn about Your … Continue reading
Hiring of First Years Down in 2011
For recent college grads who are looking for what next to do with their lives, consider this statistic. Only 22% of associates at the top 50 law schools landed associate jobs in 2011. For those of you for whom this … Continue reading
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Client Intake Forms Online: Pros & Cons
Here is a post for Lawyerist discussing the client intake process for lawyers and law firms. This is a critical important process IF the lawyer wants to make sure that these prospective clients will make good clients. Putting Client Intake … Continue reading
Pros & Cons of a “Real” Office
Here is “advice” from a criminal defense lawyer in Florida. I have advice in quotes because his column is supposedly about whether attorneys can make as much money at a smaller firm than at “BigLaw. Unfortunately, the article says simply … Continue reading
Niche, Niche & More Niche
Another attorney is touting the importance of a specialized practice. Remember, just because you identify a specialty such as handling business start-ups for dentists that doesn’t mean that is ALL you do. Orthodontists, financial planners, chiropractors will see that you … Continue reading
Will My PDFs Show Up in Search Results?
Yes! I have talked with lawyer clients who have a backlog of pdf articles but they are afraid to load them to their website. They don’t think that Google will index the documents so they lose out making those articles … Continue reading
How to Generate “Good News” about Your Law Firm
When I talk with clients and prospective clients, I encourage them to stream positive news about their law firm onto the home page. With WordPress its so easy to publish positive buzz about your practice or law firm, that I … Continue reading
Lawyers: Is Your Content Web Friendly?
Because attorneys have excellent writing skills, they often want to write their own content for their website. Unfortunately, the detailed, closely argued writing lawyers do isn’t appropriate for a website. Here are some tips about how lawyers should think about … Continue reading
Should Rural Lawyers Create a Niche Practice?
Yes! Here is an article from the Lawyerist with good tips about how rural lawyers should think about focusing their practice. I have a couple additional thoughts on the subject. Specialize by Type of Client Attorneys are very comfortable describing … Continue reading
